HOS, a Dallas-based consulting firm that focuses on IT and information security, announced today it has named Purpose Media Group as its agency of record for strategic public relations.

“We are adding Carey and Purpose Media Group to our team to develop and execute a marketing and PR strategy that will help drive sales and new client business, as well as build exposure and brand awareness through free media and advertising,” said Eric Lyke, Partner, HOS.

Carey Marin, President of Purpose Media Group, said HOS is well positioned to grow exponentially in the next two to five years.

“The principals of HOS have a thorough, well thought out business strategy and they provide a real need for companies whose IT departments are experiencing information overload,” said Marin. “I am especially excited to help tell their story and put a face to what is often an overlooked industry in terms of media exposure.”

Marin has owned and operated Purpose Media Group for 13 years and has 20 years of experience in strategic marketing and public relations helping clients gain national and international media attention from the Dallas Morning News, to CNN to the Financial Times.

HOS was created in 2013 by partners Thomas Lamson and Eric Lyke. The firm is a veteran-owned business and is intentional about helping veterans get civilian and government jobs.